Have you ever done a quick search for your business online with different keywords and realized that your business information is not visible in most results? Or even worse, the incorrect information was listed? Read more
Google’s Update on Local Pack Search: Will This Hurt Your Local Business?
Google has recently come out with an update on Google’s local pack search. This is the Google Maps view on your devices. If you are not aware of the update, it will hurt your local business. There are many business owners who are not aware of this update, and it’s beneficial to you to learn about the update before your competition does. As a business, you can take this opportunity to get ahead of the SEO curve!
When the average internet user thinks of social media, it usually conjures thoughts of liking and sharing posts, funny/relatable/cool viral campaigns, and a network of friends and followers. What if I told you that there is a whole OTHER world to social media? Are you a startup or thinking about starting a business? There is a good chance you have already created social media profiles for your business. Did you realize that when your social media game is full optimized, it has the POWER to bring your business and brand to a whole new level of online presence? Social media optimization is simply using social media as a catalyst to grow your business online. Many new businesses and startups make the mistake of simply creating profiles and posting a few times. Think of social media as the new “storefront” or “front door” for your business.
Do you cringe and get a funny look on your face when you think of SEO? Have you taken the time to fully grasp and understand Search Engine Optimization (or commonly referred to as –SEO)? Whatever your reason for not taking SEO seriously, let me warn you as of how crucial SEO is to your business and brand. There’s so much you can do beside just optimizing your website to improve your SEO, from posting more on social feeds to using backlink sites. Are your efforts in SEO failing to generate traffic or better yet sales? The connection between SEO and making more money is not always setup in a way that anyone can do the work.
We know exactly what it takes to create an online buzz. Now that you have a website (if you do). What is it saying? What Action is it Driving the person viewing it to do? Any?